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Interviews

Measuring Success, Danielle Marquis

By 

Dan Thompson

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    The Interview

    “ We know we want to do X,Y and Z and everyone is built around those goals”. Danielle Marquis, VP of Revenue Operations at @Zappi. Georgina from Kluster interviewed Danielle about Measuring Success! Danielle explains how having a whole company build their visions around a strategy is a great way to create alignment. A fascinating contribution to the #Klustercommunity, Danielle!

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    Forecasting

    Forecasting Hacks C-Suite Execs Use to Command Higher PE Exits

    For private equity-backed businesses, few factors influence exit success as much as the quality of financial forecasting. When it comes to securing a sale or achieving a higher valuation, CEOs, CFOs, and CROs know that accurate, credible forecasting can significantly increase the private equity exit multiple investors are willing to pay.

    Forecasting

    The Billion-Dollar Forecasting Mistake That’s Sabotaging PE Exits

    A small error in financial projections can escalate into a billion-dollar problem during a private equity exit. At the core of every successful PE exit lies one key factor: forecasting. Accurate forecasting can determine whether a deal goes through smoothly or crashes. A recent study highlighted that the most important factor in a successful exit is having a "clear and evidence-backed equity story detailing the asset's potential." This proves that forecasts aren’t just numbers – they are strategic assets.

    Forecasting

    5 Revenue Metrics B2B SaaS Teams Must Track in 2025 (and How Forecasting Drives Them)

    Discover the 5 key revenue metrics top B2B SaaS teams use to outperform in 2025. Learn how accurate forecasting drives sales target attainment, pipeline efficiency, and revenue consistency—without the guesswork.

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