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How SpyCloud Transformed Forecasting with Kluster: A Conversation with Leah Burk, Senior Vice President of Global Revenue Operations

We recently sat down with Leah Burk, Senior Vice President of Global Revenue Operations at SpyCloud, to talk about how implementing Kluster has transformed the way they handle forecasting and revenue operations. Here’s what she had to say about the impact Kluster has had on their day-to-day processes and overall business success.

Forecasting

Mastering sales forecasting: a 30-minute guide to predicting revenue with precision

Sales forecasting is crucial for making informed decisions, managing risks, and driving growth, but traditional methods often fall short in accuracy. This blog explores the limitations of traditional forecasting and introduces advanced methods such as deal-based forecasting, stage-based forecasting, and AI-enhanced techniques. These approaches, when combined, provide businesses with more precise and actionable insights. By integrating data-driven methodologies and leveraging AI tools, companies can achieve up to 96% accuracy in predicting revenue.

Forecasting

The Case for a Chief Forecasting Officer

In today's volatile and ever-evolving business landscape, agility and strategic foresight have never been more crucial. Yet, as companies scramble to adapt to economic uncertainties and shifting consumer behaviors, a glaring gap remains: the lack of a dedicated role for precise, actionable forecasting. At Kluster, we genuinely believe forecasting is one of the most critical business operations, and we’re here to help you harness its full potential.

Forecasting

You're not going crazy: deals are slipping more, but there's good news on the horizon

Kluster data shows a significant trend: deals are slipping more frequently. This increase is largely due to the involvement of more stakeholders, such as CFOs and procurement officers, especially in the later stages of transactions. This added scrutiny has caused deal slippage to almost double, rising from 12% to 22%. Economic uncertainty and heightened due diligence also play significant roles in this trend.

Most forecasts are wrong, but all are useful: embracing the Kluster model

Discover why most forecasts are wrong but all of them are useful with Kluster's advanced sales forecasting model. Learn how integrating multiple forecasting methods increases accuracy and provides deeper insights. Kluster leverages AI, data cleaning, and diverse techniques like deal-based and stage-based forecasting to create a layered understanding of sales performance. Improve your strategic decision-making and achieve sustained growth by embracing the power of accurate sales forecasting with Kluster. Unlock the full potential of your sales data and transform uncertainty into opportunity.

Pulling this one lever can turn around your business: Increasing forecast cadence

Even basic revenue forecasting and sales forecasting models, when applied more frequently, can outperform the best models used less often.

Navigate the challenges of forecasting big deals

Understanding and planning for potential outcomes through scenario modelling is crucial for executive decision-making and strategic success.

The curious case of the disappearing deals

Can you solve this riddle? An Account Executive submits five deals as "Commit," confidently assuring the CFO of their closure. The CFO, skeptical, disagrees. Months later, the AE claims all five deals closed as predicted, while the CFO asserts that only two did. Remarkably, they're both right.

Forecasting

Navigating the Data Labyrinth—Turning "Messy" Data Into Strategic Insights

In every corner of finance and operations, the common refrain echoes: "Our data is a disaster," "How can we possibly use this for forecasting?" It often feels like a formidable barrier stands between your company and accurate forecasting. But what if this barrier is more navigable than you think?

Forecasting

Consumption based pricing: what is it, and why is it hard to forecast.

In today’s dynamic market landscape, understanding and predicting customer behavior is more crucial than ever. Consumption-based pricing emerges as a pivotal strategy in this context, enabling businesses to align their revenue with actual customer usage patterns.

Forecasting

How to overcome the forecasting paradox.

Forecasting is hard - we get it. Aiming for spot on forecasts as early as possible is crucial but you’re often without the information you need to build something that you’re confident is accurate. Here's how to get better at forecasting, even though it seems like a catch-22.

Navigating the New Normal in Sales: The Rise of Predictability Amidst Uncertainty

In recent times, businesses across the globe have faced unprecedented challenges, leading to longer sales cycles fraught with budget constraints and uncertainty.

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_Our latest articles

How SpyCloud Transformed Forecasting with Kluster: A Conversation with Leah Burk, Senior Vice President of Global Revenue Operations

Mastering sales forecasting: a 30-minute guide to predicting revenue with precision

The Case for a Chief Forecasting Officer

You're not going crazy: deals are slipping more, but there's good news on the horizon

Most forecasts are wrong, but all are useful: embracing the Kluster model

Pulling this one lever can turn around your business: Increasing forecast cadence

Navigate the challenges of forecasting big deals

The curious case of the disappearing deals

Navigating the Data Labyrinth—Turning "Messy" Data Into Strategic Insights

Consumption based pricing: what is it, and why is it hard to forecast.

How to overcome the forecasting paradox.

Navigating the New Normal in Sales: The Rise of Predictability Amidst Uncertainty

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